There has been a bit of a buzz in the SEO community this week with the announcement from Google about their new version of Google. Essentially it is still in a testing (sandbox) phase, and they have opened it up for feedback. I still have to see some real major differences, but it does show some slight changes in the algorithm.
Some quick points noted about Google Caffeine :
- Image results seem to have lower priority.
- Search results appears to be about 50% faster.
- Larger index size.
- A different sensitivity to keywords in domain names.
Caffeine Comparison Tool
As always we like comparisons to be easy, like the Google / Bing Comparison, so I chopped the tool around to do a comparison between Google and the new Google Caffeine version and it’s located at www.comparecaffeine.com .Give the tool a run and see for yourself the differences.
Right now we have a US .com and Irish .IE targeted versions, more can be added upon request. Just say the word !
Updates
Given the amount of feedback I’ve gotten, I decided to implement some changes:
- Added .CO.UK version , the tool is now available in .COM / .CO.UK / .DE & .IE versions
- Ability to see more than 10 results, now has the option to show 10/20/50/100 SERPs
- Personalised search is turned off. Result changes on the current version of Google SERPs won’t be effected by what you have clicked / searched previously.

8.12.2009
Hi Paul, great work! But what about a .DE target version?
8.12.2009
Kommt Gleich.
It’s on it’s way Mario …. here : http://www.comparecaffeine.com/search-de.php
8.12.2009
Nice tool! You are always the first.
Any news from Google on how long the testing phase is expected to last?
I’m curious to see how my photo/travelblogue fares with the new Google compared to the old.
8.12.2009
Hi Dave,
Thanks.
I think that they will slowly add in the changes, even if they are minor. Although if they did it today most people wouldn’t really notice the difference tbh.
8.14.2009
[...] address from Google and Google ‘Caffeine’, Googles new search engine algorithm. On the Blackdog SEO blog, Paul compares the two search tools and has created an excellent tool to compare the results from [...]
8.19.2009
Hi Paul,
Thanks for the tool, I have already shared it on the EI website. On checking some of my sites I only find a problem with one site.
This site is no longer in the front page for its main search term, no big surprise really as it is not really a good site. wrote about 30 pages for it 18 months ago and have not built any good links – but it is surviving on exact match domain name.
This will push me to finish the site and write another 70 or 80 pages and get some good links for it.
8.19.2009
Hi Leslie, Thanks for posting the link, I will keep an eye on the traffic it sends
I too have seen differences for SERPs for sites that have low link volume. But do remember that this is just a sandbox, and it’s likely it will change over the coming weeks / months.
All the best with writing more content !
Paul
8.21.2009
I can’t help but wonder how they achieved a %50 speed boost. No matter how you look at it, considering the size of Google’s index, that is an accomplishment of stellar proportions.
Luckily, I haven’t seen any drastic change in my own, or client’s position in SERPs, crossing fingers that continues.
9.13.2009
For once, (although I have no knowledge of SEO) I seem to do better for a couple of my sites in the search! The only thing I want to know is when will it be implemented! (For some reason I think it’s already in use for the term Freebiejeebies, unless my linkage building finally worked, but not for the term Free Xbox 360).
9.14.2009
Hi amy, thanks for your comment. Glad to see that you are coming up the rankings. Also keep an eye on more general keywords and other types of keywords that will also convert for you
@dewed : it’s probably because there is less of a load on those staging servers, that would be one reason for the boost.
9.24.2009
[...] of the form there – the best on the internet for SEO professionals). From there I was pointed to Blackdog who created a great comparison site for current results and the new caffeine [...]
10.28.2009
DOES ANYONE KNOW WHEN CAFFEINE WILL OFFICIALLY START WORKING????, WHERE CAN I FIND OUT???
12.19.2009
How do you know if this version of Caffeine is fully integrated into the existing Google search algo?
It’s entirely possible that the Caffeine algo we are testing does not have all the aglos. the ani-spam aglos in particular, integrated into it. So this tool may new show future Google results but rather just Caffeine results.