Search Engine Optimisation
If you have a website there are few things to be aware of when it comes to Search Engine Optimisation. These tips will help you understand that little more what steps are necessary to make your site appear higher on search engines. The goal here is that your site will appear somewhere on the first page of results for your main keywords. Keywords are the search terms that you expect people to search for, and in turn bring potential customers to your site. There are two thing to remember before you think about optimising your website for search engines:
- Search Engine Optimisation (SEO) is very much a holistic approach. This means, you need to think about features on your own site, and features on other sites linking to you.
- SEO probably won’t help you site to be number 1 on google overnight. SEO will help you to reach better results on google for example, but it may take a month or two before the effects of our work will be seen.
Onsite SEO
As mentioned before, there are two basic types of SEO. Here I am going to focus on onsite SEO. Onsite SEO is about the efforts you take to make your website appear better to search engines visiting. Here are some tips to get you thinking about SEO on your own site.
- Conforming to standards : Make sure that your website is coded properly. There are standards, like ISO, for webpages. These standards set out some basic rules that should be adhered to in order that when the search engine visits they can read your webpage as you intended it to be.
- Better Titles of Pages : Search Engines rank different factors on your webpage, and one of the top factors is the title of your page. The title attribute is the part of the details that appears in the top of your internet browser. These titles give the visitor and overall idea of what your pages are about. Titles should be unique, and your keywords should appear naturally in them.
- META data: On a webpage there are other factors that
- Internal Linking structure :